Rescued lamb at farm sanctuary

Animal-Friendly Fashion Collection at Where Pigs Fly Farm Sanctuary

Global and local fashion brands at a special Wear it Kind photoshoot

15.9.2022

Animal-friendly fashion never looked so good!

In a special fashion photoshoot for our Wear it Kind program at Where Pigs Fly Farm Sanctuary, six brands showcased their ethical fashion collection. All models are wearing vegan sustainable/pre-loved apparel together with animals who are previously orphaned, lost or rescued from exploitation. With plant-based leathers and recycled fibres becoming more and more accessible for everyday shoppers, who says you need to wear animals to look good.

Special thanks to brands GOOD GUYS Don't Wear Leather, Kathmandu, Nōskin, SANS BEAST, TWOOBS, and Unreal Fur for showing us that fashion can be luxurious, super warm, as well as kind to people, the planet, and animals.

ethical fashion to look and feel good

Did you know you can now get animal-friendly sandals, bags, and clothing?

Sandals

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Animal-friendly sandals


made out of recycled plastic, such as these ones by TWOOBS.

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Warm clothing

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Warm winter clothing


that are animal-free and without cruelly live-plucked feathers can now be found by brands like Kathmandu.

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Shoes

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Shoes


are now possible with plant-based leather, like these maroon apple skin leather shoes by GOOD GUYS Don't Wear Leather.

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Faux fur

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Fur without the cruelty


Cruel fur has no place in fashion, especially when faux fur brands like Unreal Fur is in the picture.

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Jackets

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Animal-friendly jackets


made out of alternative fibres like fully recycled outer lining and wadding for insulated jackets, and materials like cotton, and hemp, such as by Nōskin.

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Bags

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Animal-friendly bags


made out of recycled and bio-based fabrics, such as these ones by SANS BEAST.

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fashion is becoming kinder to animals

While there is a long way to go for animal welfare in fashion, we are seeing some good progress made by the fashion industry.

  • Over 1,000,000 supporters around the world have gotten behind our textiles campaigns to make fashion more animal-friendly – kinder to sheep, geese and ducks, as well as fur animals like foxes, raccoon dogs, and minks, and more!
  • Over 1,600 brands have pledged to go Fur Free
  • Over 300 brands have taken a position against the cruel practice of mulesing
  • 57% of brands rated in our last Animal Welfare in Fashion report now have an animal welfare policy. This is double our 2019 figures!

pledge to wear it kind

While we are pleased to see more action taken by brands to improve on animal welfare, animals do continue to suffer issues like live plucking, factory farming and more for fashion. As consumers, you have the power to change this. Pledge to Wear it Kind today.

Pledge now
Woman and lamb

A kinder wardrobe for animals and the planet


Helpful shopping guide for ethical fashion

See the guide

By Chrissy Phoong 
Digital Marketing Specialist, FOUR PAWS Australia

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